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36% of the Ads on University Names Are Not Run by the University. Who Is Advertising on Yours?

Across 14,763 ads from 174 Indian universities, about 36% of the ads matched to a university’s name are not the ... Read more

July 8, 2026 6 min read
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We Analyzed 124 NIRF Colleges’ Websites. Here’s What We Found. Marketing Research

We Analyzed 124 NIRF Colleges’ Websites. Here’s What We...

Thrivemattic’s analysis of 124 NIRF private colleges spanned 25 states, 55 data columns per institution, and 18,000+ Reddit posts. The ... Re...

The Hidden Mobile-Performance Tax on India Campus Sites Marketing Research

The Hidden Mobile-Performance Tax on India Campus Sites

Across 15 live foreign-university India campus sites, mobile Lighthouse performance averages 48 and none clears 80. Here is what the 18-campus tech...

India-Campus Admission Page Checklist (August 2026) Marketing Research

India-Campus Admission Page Checklist (August 2026)

Eighteen foreign universities are building India campuses. Most launch this August. Only 6 ship a substantive India admission page today, ... Read ...

Foreign Campuses Own Their India Search. The Real Gap Is Elsewhere. Marketing Research

Foreign Campuses Own Their India Search. The Real Gap Is Elsewhere.

We collected the Google SERP for “[University] India” across 18 foreign campuses building in India. 14 of 18 hold position ... Read more

What Indian Reddit Says About Foreign Campuses Marketing Research

What Indian Reddit Says About Foreign Campuses

We analyzed 1,660 Reddit posts about foreign-university India campuses across 10+ education subreddits. Mean sentiment +63, but volume and warmth d...

Is Your India Campus Ready for AI Search? | 2026 Marketing Research

Is Your India Campus Ready for AI Search? | 2026

Across 18 foreign-university India campuses, AI Visibility averages 89/100 and ChatGPT sentiment is positive. The real gap is India-specific struct...

How We Built India’s Largest University Digital Presence Study Marketing Research

How We Built India’s Largest University Digital Presence Study

Methodology Research Architecture 194 universities. 8,342 data points. 7 data sources. 194 Universities 8,342 Data Points 7 Data Sources 25 ... Rea...

The University Website in 2026: Benchmarks, Gaps, and What to Fix First Marketing Research

The University Website in 2026: Benchmarks, Gaps, and What to Fix F...

The default response to a digital audit is a full website redesign. A committee is formed. An RFP goes out. ... Read more

7 Digital Competitors Your University Doesn’t Know About Marketing Research

7 Digital Competitors Your University Doesn’t Know About

Most university marketing teams define competition the same way: three to five academic peer institutions chosen by ranking proximity, geographic ....

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