Halo SEO
Blog › Marketing Research

Facebook Ads for Schools: What Indian International Schools Run, and What Their Ads Say

We looked up 178 Indian school websites in Google and Meta ad libraries. 140 had ads, and of 284 verified Meta ads, 64 say admissions...

September 15, 2026 5 min read
Read Article →
All Artificial Intelligence Campaign Management Marketing Research Marketing Strategy Website Optimisation
How to Increase School Admissions: Fix the Path From the Admissions Page First Marketing Research

How to Increase School Admissions: Fix the Path From the Admissions...

We audited the admissions pages of 542 international school websites in India. 70 gave parents no way to apply, and just 21 published dated timelines.

Sep 15, 2026 6 min read
Google Reviews for Schools Were Switched Off. We Checked 683 Indian Schools on MouthShut Marketing Research

Google Reviews for Schools Were Switched Off. We Checked 683 Indian...

Google removed reviews from K-12 school profiles in April 2025. We checked 683 Indian international schools on MouthShut: 153 carry parent reviews.

Sep 15, 2026 6 min read
36% of the Ads on University Names Are Not Run by the University. Who Is Advertising on Yours? Marketing Research

36% of the Ads on University Names Are Not Run by the University. W...

Across 14,763 ads from 174 Indian universities, about 36% of the ads matched to a university’s name are not the ... Read more

Jul 8, 2026 6 min read
How University Ads Are Made, and Where They Leak: 68% Have No CTA, 93% Share One Template Marketing Research

How University Ads Are Made, and Where They Leak: 68% Have No CTA, ...

Across the 14,763 university ads we captured, 68% carry no call-to-action button and 16% of Meta ads carry no detectable ... Read more

Jul 8, 2026 5 min read
We Captured 14,763 University Ads. Here Is What Indian Universities Advertise, Where, and When. Marketing Research

We Captured 14,763 University Ads. Here Is What Indian Universities...

Thrivemattic captured 14,763 ads from 174 of the 194 private and deemed universities we study, across Meta, Google, and LinkedIn. ... Read more

Jul 8, 2026 6 min read
How We Built the Largest Indian Colleges Digital Readiness Report Marketing Research

How We Built the Largest Indian Colleges Digital Readiness Report

Thrivemattic’s study of NIRF private colleges measured 124 institutions across 55 columns of data, drawn from 8 independent sources. The ... ...

May 28, 2026 7 min read
Are Your Applicants Reading You on ChatGPT? Marketing Research

Are Your Applicants Reading You on ChatGPT?

ChatGPT mentioned 98% of the 124 NIRF private colleges we studied when prompted, so surface presence is nearly universal. The ... Read more

May 27, 2026 7 min read
When Shiksha (Doesn’t) Own Your Search Results Marketing Research

When Shiksha (Doesn’t) Own Your Search Results

Across 124 NIRF private colleges, the mean number of aggregators — Shiksha, CollegeDunia, Careers360 — appearing on a college’s own ... Read ...

May 27, 2026 7 min read
If Your College Has No Analytics, You’re Recruiting Blind Marketing Research

If Your College Has No Analytics, You’re Recruiting Blind

Across the 124 NIRF private colleges Thrivemattic analyzed, 102 (82%) run zero marketing tools and exactly 1 runs any marketing ... Read more

May 27, 2026 7 min read

Stay Ahead of the Curve

Ready to Transform Your Digital Presence?

We help universities and B2B companies build marketing systems that attract, engage, and convert.

Schedule a Free Call →